N.BAR has cemented its position as the most successful and progressive chain of nail bars in the UAE. Founded in 2001 by the inspirational Negin Fattahi-Dasmal, this woman-owned and led business was the first concept of its kind in the region – and the first to transform routine nail care into an ‘experience’. It’s a concept that has attracted a loyal client base of nearly 120,000 women, including the UAE’s leading influencers, entrepreneurs and celebrities. N.BAR has perfected the client experience and applied new thinking to the traditional nail bar. Everything from the ambient interior design to the excellent technical abilities of its 250-strong team of employees has proved critical in the rapid growth of this brand. Today, N.BAR has 15 nail bars that are all incentivised to be trendsetting, empowering and inimitable. It is rapidly expanding with franchises across the UAE and the rest of the world. N.BAR’s Founder Negin has received countless accolades, including Small Business of the Year (Arabian Business Awards), Emirates Woman of the Year, and Business Woman of the Year (Arabian Business Awards). Her success in the beauty industry is built on her talent for identifying market niches and customer needs, as well as a perfectionist approach to all her projects.
22
Branches
300+
Employees
200,000+
Clients
Our founder
Negin Fattahi-Dasmal
Negin Fattahi-Dasmal

Educated in Dubai and then the U.S, Negin had spent over 35 years in the UAE. Armed with a strong entrepreneurial spirit and just 23 years old, Negin embarked on her journey to start her very first business in the late 1990s. It was with the pioneering idea of a high-end nail care concept that came to life as N.Bar in 2001. The instant success of N.Bar was soon followed by the launch of the male grooming lounge, 1847, another groundbreaking concept in the Middle East. Her now third and highly specialized brand innovation charted the way for JetSet, a 'wash and blow dry' hair care concept. Negin's success in the grooming industry was built on her talent for identifying market niches and customer needs, and her perfectionist approach to all her projects. Since its inception, Negin had led ‘The Grooming Company’ to be a key player in the region's grooming industry, a fact which is attested by the many accolades the company has received to date. In 2017, Negin sold The Grooming Company to Cedar Bridge, a leading PE firm based in Dubai.

In 2021, after a courageous 13 year battle with cancer, Negin passed away on February 2. As a visionary in the industry, her passion, innovative nature and pure brilliance helped shape Middle East's grooming industry, and her spirit forever lives on in N.Bar, 1847 and JetSet brands.